HELLO, I'M LANA, a UX/UI Designer & Project Manager passionate about creating user-centered digital solutions that drive positive change.
With my background in Social Informatics, a field that combines social sciences, informatics, analytics, and a holistic understanding of the digital society, I bring a unique perspective to the process of planning digital services.
I believe this interdisciplinary knowledge allows me to contribute to the development and design of meaningful, user-centered solutions that create real impact and drive positive change.
Open for positions in:
Project Management | UX/UI Design | UX Research | Product Design
KEY HIGHLIGHTS
Extensive working experience
in Australia
2023 - 2024
Enterpreneurial experience
[ Co-Founder of LAMA Strategies ]
2024 - 2025
Recipient of the Prešeren Award on Faculty of Social Sciences
2024
Author of a Scientific Article
[ https://doi.org/10.31449/upinf.223 ]
2024
Founder of SkillUp Project
[ @skillup_skupnost ]
Ongoing
Extensive working experience
in Australia
2023 - 2024
Enterpreneurial experience
[ Co-Founder of LAMA Strategies ]
2024 - 2025
Recipient of the Prešeren Award on Faculty of Social Sciences
2024
Author of a Scientific Article
[ https://doi.org/10.31449/upinf.223 ]
2024
2022
Bachelor of Social Informatics
[ Faculty of Social Sciences, University of Ljubljana ]
2024
Master of Social Informatics (Module Planning of Digital Services)
[ Faculty of Social Sciences, University of Ljubljana ]
10/2017 - 10/2022
Social Media Manager & Project Manager
[ Klub študentov šmarske regije in Obsotelja ]
Social Media and Email Campaigns | Project Management | Financial Management | Project Documentation | Teamwork | Proactive | President for 12 Months (12/2021 - 10/2022)
11/2021 - 11/2022
Head of 03 Region
[ Zveza ŠKIS ]
Connecting Clubs with the region | Coordinating projects | Project Documentation | Member of Supervisory Board
08/2020 - 10/2022
Costumer Service Representative (Seasonal)
[ eŠola - eAsistent, d.o.o. ]
Costumer Service | Critical Thinking | Usability Testing | Call Centre | Email | Collaborating with the Development Team to fix different Bugs on the platform
08/2023 - 02/2024
Administration and Personal Assistant to CEO
[ ABS Business Sales, Brisbane, Australia ]
Administration Support | Website updates | Email Marketing | Canva | Social Media Management | Contracts Administration | Teamwork
04/2024 - 09/2025
Freelance UX/UI Designer
[ LAMA Strategies ]
UX/UI Design | Website, E-commerce, and Web application design | Competitive Analysis | User Research & Analysis | Wireframing & Prototyping | Information Architecture | Interaction Design | Content Creation | Copywriting | Usability Testing | Project Management
COMPETENCES
UX/UI Design
Wireframing & Prototyping (Figma)
Information Architecture
Usability Testing
Responsive Web Design
Data Architecture Basics
Competitors Analysis
Data Analysis
Project Management Principles
LANGUAGES
Slovenian - Native
English - C1 (IELTS)
WHAT I BRING TO THE TEAM
Creative problem-solver
Highly responsible
Effective team player
Fast learner
Attention to detail
Good time management
SELECTED PROJECTS
*All selected projects were made in 2025, by LAMA Strategies - me, a product designer and my partner, a full-stack engineer.
Web application for Bolderaj, d.o.o.
With a new climbing center in Celje (Slovenia), we developed a web application that connects visitors with the center’s staff—including receptionists, managers, and trainers.
The web application allows visitors to purchase tickets, register for guided workouts and activities, track their visits, and view invoices. For the center’s management, it ensures smooth operations: visitor check-ins, ticket sales, application monitoring, attendance tracking, invoice issuance, and more.
My role in a project
I led the end-to-end Product Design, including Research, Data architecture, Usability testing, and UX/UI design.
The impact
Adopted by more than 1,000 users
Increased efficiency for staff
Improved oversight of centre visitors
Smoother daily operations Reduced administrative workload through
digitalized processes
Web application for Bolderaj, d.o.o.
With a new climbing center in Celje (Slovenia), we developed a web application that connects visitors with the center’s staff—including receptionists, managers, and trainers.
The web application allows visitors to purchase tickets, register for guided workouts and activities, track their visits, and view invoices. For the center’s management, it ensures smooth operations: visitor check-ins, ticket sales, application monitoring, attendance tracking, invoice issuance, and more.
Web application E-kosmatinec
For Mrežni podjetniški inkubator Rogaška Slatina, we created a web application E-kosmatinec, which connects dog owners, local service providers, and pet enthusiasts. It enables user to browse and book services, post ads of second-hand equipment, access educational content, and connect with other dog owners.
My role in a project
I led the end-to-end Product Design, including Research, Data architecture, Usability testing, and UX/UI design.
The impact
Provided dog owners with easier access to pet services
Simplified the booking process, saving users time and effort
Fostered a growing online community of pet enthusiasts
Enabled users to post and find second-hand pet equipment in one place
Web application E-kosmatinec
For Mrežni podjetniški inkubator Rogaška Slatina, we created a web application E-kosmatinec, which connects dog owners, local service providers, and pet enthusiasts. It enables user to browse and book services, post ads of second-hand equipment, access educational content, and connect with other dog owners.
E-commerce redesign for TajaClean
TajaClean reached out to us with several challenges: an outdated online store design, a long and complex checkout process, poor mobile responsiveness, and a high cart abandonment rate. Through a thoughtful design approach, we delivered a clear, modern, and minimalist e-commerce with seamless loading performance and full responsiveness across all devices.
My role in a project
Redesigned the entire e-commerce platform, focusing on a simplified checkout process, mobile responsiveness, and modern, minimalist UI.
The impact
Higher conversion rates
Reduced cart abandonment
Improved mobile shopping experience
Faster page load times
Scalability for future growth
E-commerce redesign for TajaClean
TajaClean reached out to us with several challenges: an outdated online store design, a long and complex checkout process, poor mobile responsiveness, and a high cart abandonment rate. Through a thoughtful design approach, we delivered a clear, modern, and minimalist e-commerce with seamless loading performance and full responsiveness across all devices.
I'M READY TO GROW, LEARN, AND CONTRIBUTE AS PART OF YOUR TEAM.
masneclana@gmail.com
+386 70 320 337
I'm based in Rogaška Slatina, Slovenia